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advertising

 


DOWNLOAD
Online 2014 Advertising Full Info (PDF)
Print 2014 Advertising Full Info (PDF)

 

online advertising overview

online packages
HOME PAGE (from $170 pre gst for 2 weeks)
HOME PAGE PLUS (from $420 pre gst
for 2 weeks)
HOME PAGE PREMIUM (from $720 pre gst
for 2 weeks)
E-DITION: fortnightly emailout to 1600+ addresses (from $105 pre gst)

www.realtimearts.net offers a comprehensive view of Australia’s contemporary arts with an international perspective. This makes it a great site for your advertisement. The site combines a number of features attractive to a wide range of visitors:

magazine—the current edition plus exclusives and updates
archive—from 2001, with selected highlights
features—forums, festivals and arts issues
realtime traveller—micro-guides for arts travellers
realtimedance—a portal to contemporary dance in Australia
media art archive—all media art articles from 1994-present

+ New in 2014 - RealTime Profiler
Focusing on people and ideas there will be 7 online issues featuring video, audio and text interviews, artist-to-artist dialogues and profiles of emerging and established artists. More info

FAQ

Advertising at www.realtimearts.net is immediate, well-targeted and affordable offering:

• 2000-3000+ unique visitors per week* (8000-12000 per month)
• exposure to RealTime’s national and international readership (40% of readers live overseas, primarily US, UK, Canada, Germany)
• the opportunity to advertise according to your schedule with provision for fast turnarounds
• instant browser access to your website, calendar or event

A range of advertising options is available for both RealTime online, the monthly promotion of updated contented and RT Profiler emailed to over 1600 subscribers.

Download Online Advertising Rates 2014 (PDF)

 


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online packages

HOME PAGE:
home page, plus three magazine content areas

Advertisements appear on the HOME PAGE, the main navigation pages of the site and three selected content areas of the online magazine including archived articles (eg dance, visual arts, sound/music, onscreen - film, onscreen - media arts, festivals & special features). Double length box options also available.

Ads placed here can receive 2400 - 3000+ impressions per week (9600-12000+ views per month)*

HOME PAGE PLUS:
home page plus ALL magazine content areas

Advertisements appear on the HOME PAGE, all the main contents pages and ALL content sections of the online magazine including archived articles. Double length box options also available.

Ads placed here can receive 3500 - 5500+ impressions per week (14000-22000+ views per month).*

HOME PAGE PREMIUM:
large ad on main home page (placements A or B)
plus box banner on ALL online magazine content areas

A two part package:
1) a large advertisement (300px wide x 250px deep) appears on the CENTRE COLUMN of the HOME PAGE in position A or B
2) a box banner (200 pixels w x 150 pixels deep) appears on all the main contents pages of the site and ALL content sections of the online magazine including archived articles

Ads placed here can receive 3500 - 5500+ impressions per week (14000-22000+ views per month)*

* web traffic can vary according to content sections chosen and external factors such as holiday periods etc. Figures are based on statistics from the ad server software Open Ads.

 

PACKAGE PRICES
Prices are pre gst & do not include Agency Commission
  sizes (pixels) 2 weeks 1 month 2 months
HOME PAGE
ad on home pages, sub-home pages & articles in 3 content areas
       
box banner 200w x 150d $170 $320 $520
double length box 200w x 300d $320 $620 $1000
         
HOME PAGE PLUS
ad on home pages, sub-home pages & ALL articles
       
box banner 200w x 150d $420 $820 $1240
double length box 200w x 300d $820 $1600 $2400
         
HOME PAGE PREMIUM (contains two ad components)        
1) Position A (see diagram) 1) 300w x 250d $720 $1300 $2600
2) Box banner on ALL articles 2) 200w x 150d      
         
1) Position B (see diagram) 1) 300w x 250d $620 $1100 $2200
2) Box banner on ALL articles 2) 200w x 150d      
         

 


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online artwork specifications

Artwork is 72dpi jpg or gif (animated or still) with a specified URL or click tracker URL.
We cannot accept Flash (SWF) files.
We cannot use embed codes, please supply separate artwork file and a click tracker/url.

Max file size 50k.

If you require artwork services, we can create an online ad for you (a 3 pane - animated gif) for $66 inc gst - contact gail@realtimearts.net for more info


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profiler advertising

Focusing on people and ideas our 7 online RT Profilers will feature video, audio and text interviews, artist-to-artist dialogues and profiles of emerging and established artists. Each RealTime Profiler and the bi-monthly print issue online will be promoted via an update sent to our e-list subscribers (currently at 1600+) which offers a number of advertising options.

RealTime E-List FAQs
Subscribers: 1600+
Average opens: 35% (industry average 17%)*
Overall Clicks: 9% (industry average 4%)*


See www.realtimearts.net/media/rt_profiler_ads.html for an example.

AD TYPE pre gst (per promo email) inc gst (per promo email)

HEADER BANNER
Full width banner at top of email
(w780pixels x d100 pixels) - 1 only

 

$500

 

$550

RIGHT HAND COLUMN - Box Banner

Position 1 (after logo)
Box Banner (w200 pixels x d150 pixels)
Double Box Banner (w200 pixels x d300 pixels)

 


$210
$400

 


$231
$440

Position 2/3/4* (within body of RH column)
Box Banner (w200 pixels x d150 pixels)
Double Box Banner (w200 pixels x d300 pixels)
*booked on first come first serve basis


$105
$200


$115.50
$220

LEFT HAND COLUMN - Horizontal Banner

Position 1 (after first block of text)
Horizontal Banner (w500 pixels x d100 pixels)
Double Horizontal Banner (w500 pixels x d200 pixels)



$210
$400



$231
$440
Position 2/3* (within body of column)
Horizontal Banner (w500 pixels x d100 pixels)
Double Horizontal Banner (w500 pixels x d200 pixels)
*booked on first come first serve basis


$105
$200


$115.50
$220

NB: The print online 15% discount DOES NOT apply to profiler email ads - only online placements.
Prices do not include Agency Commission.

* The PROFILER email design may change according to content, however the heirarchy of ad placements remains the same (ie A & B prime positions)

Artwork may to be supplied as 72dpi jpg or gif (animation acceptable), with a specified URL. Max file size 50k

rt profiler & mailout schedule 2014

(This schedule may change according to special features, email for confirmation of dates)

RT Profiler advertising options are also available on the bi-monthly promo mailout for the print issue online and also semi-regular promo alerts.

RT Profiler #1 - Wed 5 Feb

RT119 print issue online - Mon 24 Feb
ALERT - Wed 12 March

RT Profiler #2 - Wed 26 March

RT120 print issue online - Mon 21 April
ALERT - Wed 7 May

RT Profiler #3 - Wed 21 May


RT121 print issue online - Mon 9 June

RT Profiler #4 - Wed 2 July

ALERT - Wed 16 July

RT Profiler #5 - Wed 30 July

RT122 print issue online - Mon 18 Aug
ALERT - Wed 3 September

RT Profiler #6 - Wed 17 Sept

RT123 print issue online - Mon 13 Oct
ALERT - Wed 29 October

RT Profiler #7 - Wed 12 Nov


RT124 print issue online - Mon 8 Dec




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print advertising

Download RealTime Advertising 2014 Rates & Schedule & Specs (PDF 112k)

Published bi-monthly, RealTime is a free national arts tabloid with a circulation of 20,000 copies and an estimated readership of 30,000-35,000 per edition.

Readers continue to enjoy the print edition of RealTime and many arts advertisers see the publication as the best way to reach their audience. Print advertising is still a powerful means for publicising your work and promoting it nationally and internationally.

RealTime offers attractive print and online advertising packages to suit your budget and schedule.


print advertising rates 2014

Size

Width x depth mm
(finished size/no bleed*)

Cost
(before GST)

Cost
(inc GST)

1/8 page vertical colour
1/8 page horizontal colour

55w x 175d
120w x 85d

$320
$320

$352
$352

1/4 page vertical colour
1/4 page horizontal colour

120w x 175d
245w x 85d

$530
$530

$583
$583

1/2 page vertical colour
1/2 page horizontal colour
1/2 page colour on IFC/IBC

120w x 365d
245w x 175d
as above

$880
$880
$990

$968
$968
$1089

Full page colour

245w x 365d

$1580

$1738

Full page IFC/IBC
colour

245w x 365d

$1820

$2002

Full page: Page 1 (uncoated Stock)

245w x 365d

$1820

$2002

Back Cover colour

275w x 395d
(+ 5mm bleed Top/Bottom/LH side - no cropmarks)

$2400

$2640

NB AGENCIES: Prices do not include Agency Commission

early general placement

Preferred placement on pages 7, 9, 11 incurs 10% surcharge.
*NB RT122 Aug/Sept preferred placement surcharge extends to pages 13 & 15
Ads must be 1/4 page or larger
No advertising available on pages 2-6.
No single ad per page requests (except full page)

Late Cancellation fee: 50% of ad cost.
Please notify any changes to booking by cancellation deadline.


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print advertising deadlines 2014

Booking deadline

Cancel by

Artwork by

Publication date

# 119 (Feb/March)
February 3


February 4


February 5


February 21

# 120 (April/May)
March 31


April 1


April 2


April 18

# 121 (June/July)
May 19


May 20


May 21


June 6

# 122 (Aug/Sept) - Education Issue
July 28


July 29


July 30


August 15

# 123 (Oct/Nov)
September 22


September 23


September 24


October 10

# 124 (Dec 2014/Jan 2015)
November 17


November 18


November 19


December 5


print and online advertising packages

You may choose to maximise your exposure by advertising in both print and online.
If you take any ad in the RealTime print edition you will receive a 15% discount on your online advertisement costs.

Advertising online with RealTime is highly flexible. Feel free to discuss you needs with us and we may be able to tailor an individual solution for you.

Print & Online advertising sales

Katerina Sakkas advertising@realtimearts.net 0406 352 681
Virginia Baxter virginia@realtimearts.net 02 9332 4549
Gail Priest (online only) gail@realtimearts.net 0413 183 370


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distribution

National distribution: 20,000

Distribution is via 750+ well-targeted locations (art centres, galleries, universities, theatres, cinemas, bookstores, libraries cafes and music outlets).
NSW 7000; VIC 6000; QLD 2000; SA 1800;
WA 1500; ACT 500; Tasmania 800; NT 100; subscribers and free list 300.

Current distribution points (PDF)



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bookings


If you are ready to book for print or online please email or ring

Katerina Sakkas
advertising@realtimearts.net
0406 352 681

Virginia Baxter
virginia@realtimearts.net
61 2 9332 4549

Gail Priest (online & e-dition only)
gail@realtimearts.net
0413 183 370